I think the one Toyota and other companies need to watch out for is the Focus. I know, sounds strange. But I'm seeing this new Focus everywhere. It gets great fuel economy while still packing pretty hefty horsepower for a 4-banger. It's also a swiss army knife of cool gadgetry. When my wife finally decides to get rid of her Cobalt POS, I think that's the car she's getting.
@Wes: Yeah, it's not as pretty as the Fusion or Charger '13 cars, but it's still pretty sweet looking for a racecar.